TOYS2 did $155 million in its first 4 weeks - including Thanksgiving weekend. (in 1999)
TOYS3 will include July 4th weekend in its run.
Your first concern will be the opening weekend adjust. Right now it needs approx. $107 million over 3 days to meet its price. The day before opening we'll get the actual screen count - should be somewhere over 3,000. What else is currently in the theaters and how are they doing? What is it opening against?
After adjust will it go up or down? Most openers drop immediately, but may reverse within a day or two, particularly in the summer when kids are out of school. What else is opening in the next 3 weeks? How did it do opening weekend?
These are some of the questions we all have to ask every week, and if we knew the answers we'd all be multi-billionairs :) Do the research, watch the Movies Board for hints from the experts, and have fun.