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THE ENTERTAINMENT MARKET
Cowboys and Aliens midnights did pretty terrible compared to Summer blockbusters, only 10% of Captain America at usual less than 800K natl {nm}
Cowboys and Aliens midnights did pretty terrible compared to Summer blockbusters, only 10% of Captain America at usual less than 800K natl Jul 29, 10:00
Even less than TRUE GRIT at usual megaplex {nm} Jul 29, 10:01
And you tell us this right at halt. {nm} Jul 29, 10:05
Couldn't check earlier (sorry!) {nm} Jul 29, 10:07
Okay, I forgive you :) {nm} Jul 29, 10:20
Crazy Stupid Love at Usual Megaplex did 70% of the attendance at midnight {nm} Jul 29, 10:05
Still believe in 20+ OW. {nm} Jul 29, 10:08
are you saing CSLOV did better than Cowboys? just clarifying... {nm} Jul 29, 10:08
Did 70% of the attend which speaks to how extremely low Cowboys and Aliens was {nm} Jul 29, 10:10
CSL did pretty respectable for a midnight romantic comedy (not Valentines Day or Bridesmaids well) {nm} Jul 29, 10:11
got it. thanks... {nm} Jul 29, 10:12
So over 800k? {nm} Jul 29, 10:12
Nationally CSL was run on much less theatres, probably about 200K all theatres all chains? {nm} Jul 29, 10:17
Lesson is: never underestimate the box office draw of Steve Carrell.. ? {nm} Jul 29, 10:49
Didn't CAPAM do $3MM? So, 10% of that would be $300K not $800K? {nm} Jul 29, 10:17
10% is usual megaplex only {nm} Jul 29, 10:36
ahhh, makes sense {nm} Jul 29, 10:39
Good timing lol {nm} Jul 29, 10:18
Not worried... Much of the older crowd for the film don't rush into midnight showings. They come later. {nm} Jul 29, 10:28
Sigh. "This goes here, that goes there." Jul 29, 12:14
Thanks, much appreciated! :-) {nm} Jul 29, 10:31