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Wonder if Sony will advertise the Sandler film since it's a week before it opens

Posted by: HarryWarden on Jan 19, 20:30 in response to Antibody's post THR: Super Bowl ads for [SUPR8] [TFRM3] [CAPAM] [THOR]...

Always seemed like studios would be better off advertising films that are close to being released and could use the extra push instead of films that really don't need much advanced advertising (Pirates, Transformers 3) because they're presold blockbusters already. I remember back when WB did advertise during the game they promoted Collateral Damage during it and the film opened at number one, probably thanks a lot to the widely seen ad.





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A Four-Film Cinema (BEAT1) 25000 84.41 (-2.29)          Sneaks (SNEKS) 1 12.87 (-0.53)          Sinners (SINER) 10000 95.96 (0.00)          The Mastermind (MSTMN) 25000 2.98 (+0.01)          Return to Silent Hill (SHIL3) 149999 8.26 (-0.03)          The Mastermind (MSTMN) 125987 2.98 (+0.01)          Crime 101 (CRIM1) 148900 25.20 (+0.13)          The President's Wife (PRSWF) 150000 0.74 (+0.02)          Danielle Brooks (DBROO) 25000 78.97 (+1.31)          Freakier Friday (FREK2) 149999 89.24 (-0.54)          The Beatles - A Four-Film Cinema (BEAT1) 150000 84.41 (-2.29)          One to One: John & Yoko (OTOJY) 150000 1.30 (-0.03)          Logan's Run (LOGAN) 4444 6.44 (-0.04)          Splitsville (SPTSV) 25000 3.48 (-0.01)          Splitsville (SPTSV) 23706 3.48 (-0.01)          Place to Be (PLCTB) 150000 4.00 (0.00)          Smile 3 (SMIL3) 149999 41.17 (-0.22)          The King of Kings (KOKNG) 1 27.48 (+0.50)          Fing (FING) 150000 6.00 (0.00)          The Amateur (AMTUR) 1 30.04 (-0.14)          The Wrecking Crew (WCREW) 148900 20.96 (+0.07)          Thank You Very Much (TYVM) 150000 0.75 (-0.06)          The Raja Saab (RSAAB) 25000 2.72 (0.00)          The Chosen: Last Supper - Part 2 (TCS52) 149999 16.37 (-0.19)          The Raja Saab (RSAAB) 108871 2.72 (0.00)          A Minecraft Movie (MINEC) 54 219.18 (+19.65)          Trey Parker (TPARK) 25000 64.09 (-0.75)          Trey Parker (TPARK) 25000 64.09 (-0.75)          Tower of Terror (TOWRT) 149000 18.11 (+0.05)          Place to Be (PLCTB) 15000 4.00 (0.00)          Hell of a Summer (HOSUM) 150000 5.43 (-2.04)          Pedro Pascal (PPASC) 25000 66.32 (+0.50)          Jason Momoa (JMOMO) 25000 164.53 (+1.24)          Trey Parker (TPARK) 25000 64.09 (-0.75)          Place to Be (PLCTB) 150000 4.00 (0.00)          Fing (FING) 150000 6.00 (0.00)          Dave Bautista (DBAUT) 25000 61.68 (-0.25)          Xolo Mariduena (XMARI) 25000 38.17 (-0.08)          Malin Akerman (MAKER) 25000 28.70 (0.00)          Jemaine Clement (JCLEM) 25000 115.81 (+1.95)          Robbie Amell (RAMEL) 25000 39.15 (0.00)          The Goonies 2 (GONI2) 93939 78.45 (+0.06)          The Housekeeper (HSKPR) 25000 6.09 (-0.02)          The Housekeeper (HSKPR) 27087 6.09 (-0.02)          Bullitt (BULIT) 149000 25.53 (+0.03)          Philly (PHILY) 25000 3.76 (-0.02)          Philly (PHILY) 62026 3.76 (-0.02)          Tangled (TANGL) 134684 90.30 (-19.26)          Jack Black (JBLAC) 25000 177.16 (+1.13)          The Wedding Banquet (TWEDB) 1 13.81 (-0.31)          The Beatles - A Four-Film Cinema (BEAT1) 25000 84.41 (-2.29)          Sneaks (SNEKS) 1 12.87 (-0.53)          Sinners (SINER) 10000 95.96 (0.00)          The Mastermind (MSTMN) 25000 2.98 (+0.01)          Return to Silent Hill (SHIL3) 149999 8.26 (-0.03)          The Mastermind (MSTMN) 125987 2.98 (+0.01)          Crime 101 (CRIM1) 148900 25.20 (+0.13)          The President's Wife (PRSWF) 150000 0.74 (+0.02)          Danielle Brooks (DBROO) 25000 78.97 (+1.31)          Freakier Friday (FREK2) 149999 89.24 (-0.54)          The Beatles - A Four-Film Cinema (BEAT1) 150000 84.41 (-2.29)          One to One: John & Yoko (OTOJY) 150000 1.30 (-0.03)          Logan's Run (LOGAN) 4444 6.44 (-0.04)          Splitsville (SPTSV) 25000 3.48 (-0.01)          Splitsville (SPTSV) 23706 3.48 (-0.01)          Place to Be (PLCTB) 150000 4.00 (0.00)          Smile 3 (SMIL3) 149999 41.17 (-0.22)          The King of Kings (KOKNG) 1 27.48 (+0.50)          Fing (FING) 150000 6.00 (0.00)          The Amateur (AMTUR) 1 30.04 (-0.14)          The Wrecking Crew (WCREW) 148900 20.96 (+0.07)          Thank You Very Much (TYVM) 150000 0.75 (-0.06)          The Raja Saab (RSAAB) 25000 2.72 (0.00)          The Chosen: Last Supper - Part 2 (TCS52) 149999 16.37 (-0.19)          The Raja Saab (RSAAB) 108871 2.72 (0.00)          A Minecraft Movie (MINEC) 54 219.18 (+19.65)          Trey Parker (TPARK) 25000 64.09 (-0.75)          Trey Parker (TPARK) 25000 64.09 (-0.75)          Tower of Terror (TOWRT) 149000 18.11 (+0.05)          Place to Be (PLCTB) 15000 4.00 (0.00)          Hell of a Summer (HOSUM) 150000 5.43 (-2.04)          Pedro Pascal (PPASC) 25000 66.32 (+0.50)          Jason Momoa (JMOMO) 25000 164.53 (+1.24)          Trey Parker (TPARK) 25000 64.09 (-0.75)          Place to Be (PLCTB) 150000 4.00 (0.00)          Fing (FING) 150000 6.00 (0.00)          Dave Bautista (DBAUT) 25000 61.68 (-0.25)          Xolo Mariduena (XMARI) 25000 38.17 (-0.08)          Malin Akerman (MAKER) 25000 28.70 (0.00)          Jemaine Clement (JCLEM) 25000 115.81 (+1.95)          Robbie Amell (RAMEL) 25000 39.15 (0.00)          The Goonies 2 (GONI2) 93939 78.45 (+0.06)          The Housekeeper (HSKPR) 25000 6.09 (-0.02)          The Housekeeper (HSKPR) 27087 6.09 (-0.02)          Bullitt (BULIT) 149000 25.53 (+0.03)          Philly (PHILY) 25000 3.76 (-0.02)          Philly (PHILY) 62026 3.76 (-0.02)          Tangled (TANGL) 134684 90.30 (-19.26)          Jack Black (JBLAC) 25000 177.16 (+1.13)          The Wedding Banquet (TWEDB) 1 13.81 (-0.31)          The Beatles - A Four-Film Cinema (BEAT1) 25000 84.41 (-2.29)          Sneaks (SNEKS) 1 12.87 (-0.53)          Sinners (SINER) 10000 95.96 (0.00)          The Mastermind (MSTMN) 25000 2.98 (+0.01)          Return to Silent Hill (SHIL3) 149999 8.26 (-0.03)          The Mastermind (MSTMN) 125987 2.98 (+0.01)          Crime 101 (CRIM1) 148900 25.20 (+0.13)          The President's Wife (PRSWF) 150000 0.74 (+0.02)          Danielle Brooks (DBROO) 25000 78.97 (+1.31)          Freakier Friday (FREK2) 149999 89.24 (-0.54)          The Beatles - A Four-Film Cinema (BEAT1) 150000 84.41 (-2.29)          One to One: John & Yoko (OTOJY) 150000 1.30 (-0.03)          Logan's Run (LOGAN) 4444 6.44 (-0.04)          Splitsville (SPTSV) 25000 3.48 (-0.01)          Splitsville (SPTSV) 23706 3.48 (-0.01)          Place to Be (PLCTB) 150000 4.00 (0.00)          Smile 3 (SMIL3) 149999 41.17 (-0.22)          The King of Kings (KOKNG) 1 27.48 (+0.50)          Fing (FING) 150000 6.00 (0.00)          The Amateur (AMTUR) 1 30.04 (-0.14)          The Wrecking Crew (WCREW) 148900 20.96 (+0.07)          Thank You Very Much (TYVM) 150000 0.75 (-0.06)          The Raja Saab (RSAAB) 25000 2.72 (0.00)          The Chosen: Last Supper - Part 2 (TCS52) 149999 16.37 (-0.19)          The Raja Saab (RSAAB) 108871 2.72 (0.00)          A Minecraft Movie (MINEC) 54 219.18 (+19.65)          Trey Parker (TPARK) 25000 64.09 (-0.75)          Trey Parker (TPARK) 25000 64.09 (-0.75)          Tower of Terror (TOWRT) 149000 18.11 (+0.05)          Place to Be (PLCTB) 15000 4.00 (0.00)          Hell of a Summer (HOSUM) 150000 5.43 (-2.04)          Pedro Pascal (PPASC) 25000 66.32 (+0.50)          Jason Momoa (JMOMO) 25000 164.53 (+1.24)          Trey Parker (TPARK) 25000 64.09 (-0.75)          Place to Be (PLCTB) 150000 4.00 (0.00)          Fing (FING) 150000 6.00 (0.00)          Dave Bautista (DBAUT) 25000 61.68 (-0.25)          Xolo Mariduena (XMARI) 25000 38.17 (-0.08)          Malin Akerman (MAKER) 25000 28.70 (0.00)          Jemaine Clement (JCLEM) 25000 115.81 (+1.95)          Robbie Amell (RAMEL) 25000 39.15 (0.00)          The Goonies 2 (GONI2) 93939 78.45 (+0.06)          The Housekeeper (HSKPR) 25000 6.09 (-0.02)          The Housekeeper (HSKPR) 27087 6.09 (-0.02)          Bullitt (BULIT) 149000 25.53 (+0.03)          Philly (PHILY) 25000 3.76 (-0.02)          Philly (PHILY) 62026 3.76 (-0.02)          Tangled (TANGL) 134684 90.30 (-19.26)          Jack Black (JBLAC) 25000 177.16 (+1.13)          The Wedding Banquet (TWEDB) 1 13.81 (-0.31)          The Beatles - A Four-Film Cinema (BEAT1) 25000 84.41 (-2.29)          Sneaks (SNEKS) 1 12.87 (-0.53)          Sinners (SINER) 10000 95.96 (0.00)          The Mastermind (MSTMN) 25000 2.98 (+0.01)          Return to Silent Hill (SHIL3) 149999 8.26 (-0.03)          The Mastermind (MSTMN) 125987 2.98 (+0.01)          Crime 101 (CRIM1) 148900 25.20 (+0.13)          The President's Wife (PRSWF) 150000 0.74 (+0.02)          Danielle Brooks (DBROO) 25000 78.97 (+1.31)          Freakier Friday (FREK2) 149999 89.24 (-0.54)          The Beatles - A Four-Film Cinema (BEAT1) 150000 84.41 (-2.29)          One to One: John & Yoko (OTOJY) 150000 1.30 (-0.03)          Logan's Run (LOGAN) 4444 6.44 (-0.04)          Splitsville (SPTSV) 25000 3.48 (-0.01)          Splitsville (SPTSV) 23706 3.48 (-0.01)          Place to Be (PLCTB) 150000 4.00 (0.00)          Smile 3 (SMIL3) 149999 41.17 (-0.22)          The King of Kings (KOKNG) 1 27.48 (+0.50)          Fing (FING) 150000 6.00 (0.00)          The Amateur (AMTUR) 1 30.04 (-0.14)          The Wrecking Crew (WCREW) 148900 20.96 (+0.07)          Thank You Very Much (TYVM) 150000 0.75 (-0.06)          The Raja Saab (RSAAB) 25000 2.72 (0.00)          The Chosen: Last Supper - Part 2 (TCS52) 149999 16.37 (-0.19)          The Raja Saab (RSAAB) 108871 2.72 (0.00)          A Minecraft Movie (MINEC) 54 219.18 (+19.65)          Trey Parker (TPARK) 25000 64.09 (-0.75)          Trey Parker (TPARK) 25000 64.09 (-0.75)          Tower of Terror (TOWRT) 149000 18.11 (+0.05)          Place to Be (PLCTB) 15000 4.00 (0.00)          Hell of a Summer (HOSUM) 150000 5.43 (-2.04)          Pedro Pascal (PPASC) 25000 66.32 (+0.50)          Jason Momoa (JMOMO) 25000 164.53 (+1.24)          Trey Parker (TPARK) 25000 64.09 (-0.75)          Place to Be (PLCTB) 150000 4.00 (0.00)          Fing (FING) 150000 6.00 (0.00)          Dave Bautista (DBAUT) 25000 61.68 (-0.25)          Xolo Mariduena (XMARI) 25000 38.17 (-0.08)          Malin Akerman (MAKER) 25000 28.70 (0.00)          Jemaine Clement (JCLEM) 25000 115.81 (+1.95)          Robbie Amell (RAMEL) 25000 39.15 (0.00)          The Goonies 2 (GONI2) 93939 78.45 (+0.06)          The Housekeeper (HSKPR) 25000 6.09 (-0.02)          The Housekeeper (HSKPR) 27087 6.09 (-0.02)          Bullitt (BULIT) 149000 25.53 (+0.03)          Philly (PHILY) 25000 3.76 (-0.02)          Philly (PHILY) 62026 3.76 (-0.02)          Tangled (TANGL) 134684 90.30 (-19.26)          Jack Black (JBLAC) 25000 177.16 (+1.13)          The Wedding Banquet (TWEDB) 1 13.81 (-0.31)          The Beatles - A Four-Film Cinema (BEAT1) 25000 84.41 (-2.29)          Sneaks (SNEKS) 1 12.87 (-0.53)          Sinners (SINER) 10000 95.96 (0.00)          The Mastermind (MSTMN) 25000 2.98 (+0.01)          Return to Silent Hill (SHIL3) 149999 8.26 (-0.03)          The Mastermind (MSTMN) 125987 2.98 (+0.01)          Crime 101 (CRIM1) 148900 25.20 (+0.13)          The President's Wife (PRSWF) 150000 0.74 (+0.02)          Danielle Brooks (DBROO) 25000 78.97 (+1.31)          Freakier Friday (FREK2) 149999 89.24 (-0.54)          The Beatles - A Four-Film Cinema (BEAT1) 150000 84.41 (-2.29)          One to One: John & Yoko (OTOJY) 150000 1.30 (-0.03)          Logan's Run (LOGAN) 4444 6.44 (-0.04)          Splitsville (SPTSV) 25000 3.48 (-0.01)          Splitsville (SPTSV) 23706 3.48 (-0.01)          Place to Be (PLCTB) 150000 4.00 (0.00)          Smile 3 (SMIL3) 149999 41.17 (-0.22)          The King of Kings (KOKNG) 1 27.48 (+0.50)          Fing (FING) 150000 6.00 (0.00)          The Amateur (AMTUR) 1 30.04 (-0.14)          The Wrecking Crew (WCREW) 148900 20.96 (+0.07)          Thank You Very Much (TYVM) 150000 0.75 (-0.06)          The Raja Saab (RSAAB) 25000 2.72 (0.00)          The Chosen: Last Supper - Part 2 (TCS52) 149999 16.37 (-0.19)          The Raja Saab (RSAAB) 108871 2.72 (0.00)          A Minecraft Movie (MINEC) 54 219.18 (+19.65)          Trey Parker (TPARK) 25000 64.09 (-0.75)          Trey Parker (TPARK) 25000 64.09 (-0.75)          Tower of Terror (TOWRT) 149000 18.11 (+0.05)          Place to Be (PLCTB) 15000 4.00 (0.00)