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14x wouldn't really be out of line with some of the R-comedies from last spring, like GRMSB 13.9x or KEANU 16.9x
Though it should be noted that both of those were seriously frontloaded overall - both had delist mults around 2.1x
DLH: SAT 12:00 AM: (BTATB) 81.00. (MMPR) Mighty 42.00. (LIFEM) 12.7. (CHIPS) 7.0. No Chart Yet (Refresh). Mar 25, 00:12
LAWLS is ARB {nm} Mar 25, 04:54
For Power Rangers: aticle starts off saying 22.4M Fri and then says 15M estimated at end? {nm} Mar 25, 05:01
22.4 is probably for BTATB {nm} Mar 25, 05:59
Perhaps - although it does say 21.2 at the bottom. {nm} Mar 25, 07:45
The page is being updated, but there's no ambiguity - the $20m+ Friday is for BTATB, the $15m Friday is MMPR {nm} Mar 25, 07:57
Yeah, definitely made more sense now. Seems like one decent weekend and two flops. Mar 25, 10:39
That would be really frontloaded for Chips from the previews - any explanation? It's R rated comedy. {nm} Mar 25, 06:51
14x wouldn't really be out of line with some of the R-comedies from last spring, like GRMSB 13.9x or KEANU 16.9x Mar 25, 07:07
$7m would be extremely low based on historical Buddy Comedy/TV Adaptations,looking at BOM charts. Mar 25, 07:13
Although it's not too telling, but the Cinemascore for it was a B-. LIFEM was worse at a C+. Power Rangers an A. {nm} Mar 25, 07:47
For comparisons, 21JST (B), 21JS2 (A-), HUTCH (B) {nm} Mar 25, 07:50
2.6M Friday - 500K Previews = 2.1 True Friday. Previews were 19% of opening day. Mar 25, 09:39
Deadline has upgraded their weekend prediction for BTATB to $91m...If that holds, it will be less than a 50% drop. Impressive Mar 25, 08:38
