SPIN FACTOR®

The HSX Blog



Whisper Numbers: Planet of the Apes battles Spider-Man

The summer blockbuster season rolls on with another studio franchise sequel this weekend. Fox completes its simian sci-fi trilogy with War for the Planet of the Apes [APES3]. The first film Rise of the Planet of the Apes opened with $54.8 million in 2011, while the second film Dawn of the Planet of the Apes debuted at $72.6 million in 2014. Andy Serkis [ASERK] reprises his mo-cap role as Caesar while Woody Harrelson [WHARR] joins the cast as his new human adversary. Directed once again by Matt Reeves [MREEV], the PG-13 rated film has earned rave reviews. Despite the critical acclaim though, the third film is likely to suffer from fatigue due to battle scenes that appear similar to its Dawn predecessor. Marketing has not really differentiated the product as a must-see conclusion. War for the Planet of the Apes could deliver $62 million from 4022 locations.

Spider-Man: Homecoming [SPID6] has steered the superhero franchise back on track with a reboot embraced by both critics and fans. Despite similar positive feedback, Captain America: Civil War fell 60% in its second weekend. A similar drop off would leave Spider-Man: Homecoming at around $48 million.

Despicable Me 3 [DESME3] looks to finish a distant third with about $18 million for its third outing.

After racking up nearly $8 million during 3 weeks of limited release, The Big Sick [TBSIC] expands to 2597 theaters. The indie sensation was steadily built up buzz since it premiered at Sundance where it was acquired by Amazon. The R-rated romance is one of the best-reviewed films of 2017 and sure to be an awards contender. With excellent word of mouth, The Big Sick could hit $12 million.

Wish Upon [WUPON] targets young horror fans. The PG-13 rated film is a variation of the classic "Monkey’s Paw" story. However, Broad Green is still a “green” distributor without a track record in the genre. Opening in 2250 theaters, Wish Upon could bring home $7.5 million.

That’s the whisper on the virtual trading floor.



Tag(s): APES3, ASERK, WHARR, MREEV, SPID6, TBSIC, WUPON

View more Blog posts »



By Box Office Whisperer on Thursday, July 13, 2017 @ 03:24 PM 1855 views

Recent Comments

    No recent comments.



Tom & Jerry (TMJR2) 150000 27.28 (-0.30)          Tom & Jerry (TMJR2) 150000 27.28 (-0.30)          Love is Not the Answer (LINTA) 150000 5.00 (0.00)          A Great Aawkening (AGAWK) 150000 10.00 (0.00)          Tom & Jerry (TMJR2) 150000 27.28 (-0.30)          Love is Not the Answer (LINTA) 150000 5.00 (0.00)          Peaked (PEAKD) 150000 7.92 (-0.08)          The Hunger Games: Sunrise on the (HGAM6) 39631 166.36 (+0.64)          David - Opening Weekend (DAVID.OW) 100000 24.52 (-0.84)          The Wrecking Crew (WCREW) 2 14.88 (-1.32)          The Wrecking Crew (WCREW) 150000 14.88 (-1.32)          The SpongeBob Movie: Search for (SPBO4.OW) 100000 18.64 (-0.90)          Avatar: Fire and Ash (AVAT3) 150000 446.87 (-1.82)          Avatar: Fire and Ash (AVAT3) 150000 446.87 (-1.82)          Avatar: Fire and Ash H$125 Call (AVAT3.CA) 25000 2.72 (-0.58)          Brendan Fraser (BFRAS) 25000 30.97 (-1.17)          Brendan Fraser (BFRAS) 25000 30.97 (-1.17)          David (DAVID) 150000 76.63 (-0.95)          Ready or Not 2: Here I Come (RONO2) 150000 28.58 (+0.25)          Ready or Not 2: Here I Come (RONO2) 150000 28.58 (+0.25)          Is This Thing On? (ISTON) 150000 13.60 (-0.10)          Love is Not the Answer (LINTA) 150000 5.00 (0.00)          David (DAVID) 150000 76.63 (-0.95)          A Great Aawkening (AGAWK) 150000 10.00 (0.00)          Ready or Not 2: Here I Come (RONO2) 150000 28.58 (+0.25)          Is This Thing On? (ISTON) 150000 13.60 (-0.10)          David (DAVID) 150000 76.63 (-0.95)          Ready or Not 2: Here I Come (RONO2) 150000 28.58 (+0.25)          Ebenezer: A Christmas Carol (EBNZR) 150000 65.09 (+0.69)          Split Fiction (SPFIC) 150000 41.71 (-5.41)          The Last Witch Hunter 2 (TLWH2) 150000 17.93 (-0.37)          Ebenezer: A Christmas Carol (EBNZR) 150000 65.09 (+0.69)          The Conjuring Prequel (CNJU5) 150000 91.71 (+1.17)          The Saint (TSAIN) 30000 6.78 (-0.05)          The Wrecking Crew (WCREW) 150000 14.88 (-1.32)          The Wrecking Crew (WCREW) 150000 14.88 (-1.32)          Calamity Hustle (CLMTY) 13000 24.08 (+0.02)          Horizon: An American Saga Chapte (HORZ2) 30000 12.25 (-0.03)          Horizon: An American Saga Chapte (HORZ2) 15000 12.25 (-0.03)          They Will Kill You (TWKYU) 75000 17.22 (+0.14)          New York Will Eat You Alive aka (ZMBRO) 30000 0.72 (-0.02)          Ghostbusters animated (GBUST) 31000 5.85 (-0.03)          Ghostbusters animated (GBUST) 20000 5.85 (-0.03)          Teen Titans (TEENT) 31000 39.80 (-0.15)          Teen Titans (TEENT) 9000 39.80 (-0.15)          Love is Not the Answer (LINTA) 150000 5.00 (0.00)          The Adventures of Cliff Booth (TAOCB) 49899 5.87 (-0.10)          The Wild Robot 2 (TWRB2) 13000 41.16 (+0.14)          Peaked (PEAKD) 150000 7.92 (-0.08)          The Adventures of Cliff Booth (TAOCB) 100000 5.87 (-0.10)