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But there have been so many (to the point I tune it out), that I can't remember exactly, lol.

Posted by: ~JPV~ (a.k.a -JPV-) on Jan 28, 23:28 in response to ~JPV~'s post IDK, I think I saw a few ads on ESPN actually. Not sure...

And I've probably seen at least 15+ versions, some seemingly a throwback to Hitchcock or something. Kind of surprised that instead of spending so much money on these ads, not to mention releasing it to theaters, that just didn't just make this a direct-to-video release instead.

BO:Weekend Forecast: 'Project Almanac', 'Black or White', & 'The Loft' Rocket123 (aka PVL Admin) Jan 28, 20:46

Lol, The Loft. {nm} doitdoitdoitnow Jan 28, 21:23

That's pretty low for The Loft with 2000 screens. I'm curious if they'll be right. {nm} billy75 Jan 28, 21:44

who knows? (TLOFT is being dumped with little marketing. {nm} Antibody on Jan 26, 15:52) {nm} Rocket123 (aka PVL Admin) Jan 28, 21:48

Too bad. It has a good cast. I may have to go see it. I have seen quite a few commercials in the last week or so. {nm} pennystocks2 Jan 28, 21:55

I was surprised too, but those in the biz speak louder than me; so I have to default to their opinion... {nm} Rocket123 (aka PVL Admin) Jan 28, 21:59

It's been on the shelf for 4 years. Universal dumped it. It's getting ~2000 theaters due to contractual obligations. {nm} Antibody Jan 28, 22:31

I'm not arguing with you, I am genuinely defaulting to your position. {nm} Rocket123 (aka PVL Admin) Jan 28, 22:47

To me it looks like the drama version of the Hangover LOL {nm} Chateau_du_Mal_Voisin Jan 29, 02:24

As I posted after that, there's been a ton of TV ads. A&E, TruTV, Discovery ID especially. I couldn't go one program w/o seeing one. {nm} ~JPV~ Jan 28, 22:06

They play an ad for this movie during every commerical break of Castle reruns on TNT {nm} RazorHawk Jan 28, 22:16

On a more important note, when does Castle start up again? {nm} Rocket123 (aka PVL Admin) Jan 28, 22:50

Never mind...google still works. 2 Feb {nm} Rocket123 (aka PVL Admin) Jan 28, 22:54

You must be the target audience. Are you going opening weekend? {nm} Antibody Jan 28, 22:27

I guess, although I'm now watching Conan and an ad just aired there as well. {nm} ~JPV~ Jan 28, 23:11

That being said, I'm not seeing it (in theaters, might rent it when it comes ot Blu-ray) :p {nm} ~JPV~ Jan 28, 23:12

The ad buy are all on cable, none on network or any sports programming. I mean TruTV and Discovery ID, really?! :) {nm} Antibody Jan 28, 23:18

IDK, I think I saw a few ads on ESPN actually. Not sure about network TV, but will be watching Kimmel later. ~JPV~ Jan 28, 23:25

But there have been so many (to the point I tune it out), that I can't remember exactly, lol. ~JPV~ Jan 28, 23:28

I can only speak for myself but I see a movie because it's interesting to me. Does that make me a "target audience" ? {nm} pennystocks2 Jan 28, 23:11

shhhh don't let the marketers hear that "interesting" talk {nm} Dorfman Jan 29, 01:53

There's a huge difference between running a dump of ads on specific channels the week of its release and a full marketing push islander Jan 29, 02:04

Exactly. I haven't seen any billboards or bus ads. {nm} Antibody Jan 29, 11:41

Considering this is the third remake of the film since 2008...its not a bad number. {nm} tatoufan Jan 29, 04:00

I don't feel so bad now for this post...wrong forum, but the projections are kinda close. [LINK} GrimmReality Jan 29, 05:53

The Loft looks ridiculously bad. {nm} Hersheybar Jan 29, 07:42





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