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Not if you know how to interpret it. Social media is a hugely useful tool in forecasting (not just for us but other services as well). {nm}

Posted by: ShawnMR on Jul 19, 17:50 in response to Chimpmuck's post Equally useless info with regard to translating to an OW...

BoxOffice Pro Weekend Forecast: Dunkirk $55 mil, Girls $27.5 mil, Valerian $17.5 mil TheTomAsta Jul 19, 16:15

I find their forecasts usually very off target {nm} Mala-Droi Jul 19, 16:29

Can be true of any forecast site. Last weekend was really good, but the previous few were off. {nm} TheTomAsta Jul 19, 16:32

Made up figures based on facebook likes {nm} Chimpmuck Jul 19, 17:07

None of the movies this weekend are listed in the BOP top 10 facebook, but dunkirk and valer are 1 and 2 in twitter. {nm} arf Jul 19, 17:21

Equally useless info with regard to translating to an OW number {nm} Chimpmuck Jul 19, 17:29

Not if you know how to interpret it. Social media is a hugely useful tool in forecasting (not just for us but other services as well). ShawnMR Jul 19, 17:50

Our automated Facebook tracking is down right now, which is why that chart is blank unfortunately. {nm} ShawnMR Jul 19, 17:49

Thank you for that update! {nm} arf Jul 19, 19:28

We've scored accuracy results of 81% or higher on all but 3 wide openers in the past month, including 5 at 96% or higher. We have our lulls ShawnMR Jul 19, 17:55

I think you're the best service out there by far for predicting ... you do a ton of due diligence. keep it up. {nm} lobogotti Jul 19, 19:57

7-20-2017 is Judgement Day for your predictions. We'll wee how it goes. :) (I hope yer right) {nm} arf Jul 19, 23:12

May I challenge you to a box office duel? You can use your social media, I'll go with production and distro knowledge {nm} doitdoitdoitnow Jul 19, 23:21

where do you post your numbers? {nm} RazorHawk Jul 20, 09:13

Does 81% accuracy mean that Dunkirk could fall between $45-65M and you'd consider yourself "correct"? That's quite a range {nm} benz0 Jul 20, 10:10

To be fair, I don't know how correct other publications are, so maybe 81% is indeed great comparatively {nm} benz0 Jul 20, 10:11

70-75% accuracy is the norm, and most tracking services fudge - eg they'll say low 20s, or a range of 30-40. {nm} RogerMore Jul 20, 12:08





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Kraven the Hunter (KRAVN) 7507 76.58 (-0.25)          Blade (BLAD1) 25000 90.09 (-0.08)          Kraven the Hunter (KRAVN) 7998 76.58 (-0.25)          Holland, Michigan (HOLMI) 150000 0.06 (+0.01)          The Beatles (BEAT1) 12000 76.68 (+1.67)          Wicked (WICKD) 10000 306.90 (+1.00)          Kraven the Hunter (KRAVN) 134495 76.58 (-0.25)          Sneaks (SNEKS) 150000 13.86 (+0.85)          Sneaks (SNEKS) 150000 13.86 (+0.85)          Gladiator II (GLAD2) 57000 169.44 (-1.06)          Kraven the Hunter (KRAVN) 108145 76.58 (-0.25)          Kraven the Hunter (KRAVN) 108145 76.58 (-0.25)          Blade (BLAD1) 25000 90.09 (-0.08)          The Beatles (BEAT1) 150000 76.68 (+1.67)          Wicked (WICKD) 25000 306.90 (+1.00)          The Beatles (BEAT1) 50000 76.68 (+1.67)          Wicked Part 2 (WCKD2) 100 208.13 (+0.50)          Elio (ELIO) 350 135.11 (-0.22)          The Legend of Ochi (LOCHI) 3 15.27 (+0.04)          Wolf Man (TWLFM) 4 30.65 (+0.10)          The Lord of the Rings: The War o (LOTR4) 4 63.16 (-0.05)          Werewolves (WEREW) 12 16.58 (+0.17)          Werewolves (WEREW) 12 16.58 (+0.17)          Moana 2 (MOAN2) 3 281.02 (-0.25)          Gladiator II (GLAD2) 6 169.44 (-1.06)          Gladiator II (GLAD2) 6 169.44 (-1.06)          The Beatles (BEAT1) 150000 76.68 (+1.67)          Red One (REDON) 5 87.63 (+0.08)          Pirates of the Caribbean 6 (PIRT6) 150000 45.06 (-1.08)          Pirates of the Caribbean 6 (PIRT6) 150000 45.06 (-1.08)          Captain America: Brave New World (CAPA4) 3 215.34 (0.00)          Captain America: Brave New World (CAPA4) 3 215.34 (0.00)          The Beatles (BEAT1) 100000 76.68 (+1.67)          One of Them Days (1OTDS) 665 17.90 (+0.07)          Maria (MARIA) 10000 1.37 (0.00)          Weekend in Taipei (WKNTP) 2500 4.42 (0.00)          Elevation (ELVTN) 1000 2.90 (0.00)          Gladiator II (GLAD2) 30000 169.44 (-1.06)          Venom: The Last Dance $130M Bloc (VENM3.BW) 25000 10.85 (-0.07)